LG 77 Inch 4K OLED A16 Smart TV
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A self-luminous display technology that makes all the difference to your viewing experience. Unlike LED TVs that are restricted by backlight technology, LG OLED TVs are capable of extreme realism and unique designs.
LG OLED TV is a joy to behold. Self-lit pixels allow truly spectacular picture quality and a whole host of design possibilities, while the latest cutting-edge technologies help deliver unprecedented levels of wonder. This is everything you love about TV — elevated in every way.
When it comes to picture quality, OLED beats LED hands down. That's because OLED has millions of self-lit pixels capable of producing perfect black and accurate colour. The result is a viewing experience like no other.
Put simply, OLED has millions of self-lit pixels that can turn on and off to achieve perfect black and infinite contrast. That black is better than both mini-LED and LED TVs. So it doesn't matter how many thousands of backlights they have, LED TVs will still be in OLED's shadow.
Global testing agency Intertek has confirmed that LG OLED displays have 100% colour fidelity. This means that the colours you see on the screen closely match the colours of the original image. So everything you watch looks as the creator intended.
If you're looking for a TV like no other, look no further. LG OLED TV is a work of art, a big-screen cinema, a portal to gaming worlds, and a front row seat to the biggest sporting events. It's everything you want TV to be.
LG OLED TVs redefine what TVs should look like. Their unbelievably slim designs take your breath away — they not only complement your home interior, they enhance it.
The artistry of LG OLED TV A1 is available in four sizes ranging from 48-inches to a massive 77-inches.
LG OLED TV produces an award-worthy performance every time you watch thanks to its incredibly sharp picture. And with perfect black and 100% colour fidelity, movies are seen how they're meant to be seen.
Dolby Vision IQ intelligently adjusts picture settings based on content genre and ambient surroundings, while Dolby Atmos delivers multi-dimensional surround sound — a powerful combination that produces breathtakingly cinematic results.
FILMMAKER MODE™ turns off motion smoothing while preserving the original aspect ratios, colours, and frame rates. This accurately delivers the director's original vision, so you experience the film the way they intended.
- a7 Gen4 AI processor 4K / 60 Hz – stunning picture & sound
- LG 4K SELF-LIT OLED for infinite contrast & 100% colour fidelity
- Vivid cinema, sport, gaming with Dolby Vision IQ & Dolby Atmos
- Uncompromised picture quality at any viewing angle
- Low blue light & flicker free for less eye fatigue and safer viewing